Partner Messaging and Branding Guide | January 2022 | 27 Guiding Principles Core Messaging Zoom Branding Standards Logo Usage Zoom Logo Zoom Phone Logo Zoom Rooms Logo Powered by Zoom Logo Zoom App Marketplace Logo Zoom Events Logo Partner Program Designations Digital Marketing & Media Buying Partner-Led Co-Marketing Examples Additional Resources Legal • Don’t use previous versions of the logo • Don’t alter, rotate, or modify the logo • Don’t animate the logo • Don’t accessorize the logo with extra elements like speech bubbles • Don’t use the Zoom wordmark and app icon together DON’T Zoom Logo Misuse