Partner Messaging and Branding Guide | January 2022 | 52 Guiding Principles Core Messaging Zoom Branding Standards Logo Usage Partner Program Designations Program Designations Partner Badges Certified Badge Partner Lock-ups Usage Matrix Do’s & Don’ts Joint Lock-up Digital Marketing & Media Buying Partner-Led Co-Marketing Examples Additional Resources Legal When using the badge near other graphic elements, make sure you give it some room to breathe. The empty space around the badge should be at least half the size of the height. Partner Badge Clear Space & Minimum Size Clear Space x • Maximum print size is 2.5” (63.5mm) in width • For Zoom Blue please use PANTONE 279C • For Navy color please use PANTONE 655C For Print Minimum & Maximum Size Minimum Size on web Maximum Size on web 60px 120px 0.5x 0.5x 0.5x 0.5x