Partner Messaging and Branding Guide | January 2022 | 29 Guiding Principles Core Messaging Zoom Branding Standards Logo Usage Zoom Logo Zoom Phone Logo Zoom Rooms Logo Powered by Zoom Logo Zoom App Marketplace Logo Zoom Events Logo Partner Program Designations Digital Marketing & Media Buying Partner-Led Co-Marketing Examples Additional Resources Legal Zoom Logo Usage Matrix Review and approval required. Before using this logo, please share a preview of the marketing asset with [email protected] for review and approval. Location Permitted or Not permitted Use of the “Zoom” logo Websites, Landing Pages The Zoom logo may be used by Zoom Partners, following the guidelines included in this document. However Zoom’s review and approval is required. Is it preferred that you use the Partner Badge or Lock-up relevant to your partner destination before using the Zoom logo wordmark. Email Communications Collateral Event Assets Outdoor Advertising The Zoom logo may not be used in any out of home advertising including but not limited to billboards and place-based advertising. Online Ads The Zoom logo may not be used in any online ads. Social Media Account or Profile Images The Zoom logo may not be used in social media account profile images, but may be used in marketing assets promoted on social media as long as they follow the guidelines included in this document. Promotional Materials The Zoom logo may not be used in any promotional or merchandise items.