BUSINESS STRATEGIES GCC EMPLOYER SURVEY RESULTS What are the current goals that your company aims to achieve? Revenue growth Market expansion and international presence Customer satisfaction and loyalty Operational efficiency and cost optimisation Innovation Employee development and engagement Brand awareness and market positioning Sustainability and corporate social responsibility Technology adoption and digital transformation Given the goals above, what factors do you believe would prevent or limit you from achieving the said goals? Economic conditions Competitive landscape Resource constraints Talent and skills shortage Regulatory and compliance issues Geopolitical instability Cultural and language differences Technological barriers Cybersecurity threats | Halian GCC Market Report and Salary Guide 2024