Elements Applied Out -of-Home Imagery Violations 2.10 Some common misuses of imagery in out-of-home advertising are shown here. The most hops across the pond. Please remember to use singular, iconic images when evoking a destination, always UP TO 16 DAILY FLIGHTS TO LONDON. use an approved airplane tail, and never *With our partner British Airways. use images against the sky background that #GoingForGreat wouldn't naturally be seen against the sky. Take a flight outta the Big Apple. CHOOSE FROM 300 DAILY FLIGHTS FROM N.Y. #GoingForGreat Welcome to a quieter world. BOSE NOISE-CANCELLING HEADPHONES WITH EVERY PREMIUM SEAT. #GoingForGreat © American Airlines, 2015 Advertising Guidelines, v 3.0