S SERVICE HOME Y A Company Logo Secondary Company Logo W THA EXAMPLES SHIRE HAThe secondary company logo uses a maximum allowable width. The company name scales BERK proportionally to that width or break onto additional lines, depending on its length. A company name can fit on one or two lines depending on the length of its character count. The company name is left-aligned underneath the words Berkshire Hathaway HomeServices. 46 For franchisees with multiple company names, examples to the right show two-line, three-line and four-line logos. The maximum width of the company name (or multiple company names) does not extend past the additional space, equal 50% of the width of “BERKSHIRE”, that sits to the right. N 2023 A S J BRAND GUIDELINE