Watchout s Here are a few t hings to watch out for when using or creating new photographs. ➀ Don’ t use photos t hat are too flat 
 or not using a wide angle lens. ➁ Don’ t use photos t hat are too 
 complex and confusing. ➂ Don’ t show t he edges of seamless backgrounds. Always extend in post. ➃ Do not put photos inside bolts. ➀ ➁ ➂ ➃ 94 Introduction Strategy Tone of Voice Logo Color Typography Illustration Iconography Expressions Components Motion Contact Ar t Direction