Chapter 3 Design Figure 3-21. Social integration Collaboration is all about conversations between people to get to a goal. It is about cross-questioning, collecting answers, and getting feedbacks. It is all about social interaction, one of the ways that work gets done. The traditional way of business collaboration was e-mail with attachments, but collaboration was slow, difficult, and inefficient. Therefore, to solve the collaboration problem, social software solutions, based on microblogging, social networking, and wikis were integrated with DXP. 90