221 Infrastructure Threats Could we face a disruption in the supply of certain resources? 12345 Is the quality of our resources threatened in any way? 12345 What Key Activities might be disrupted? 12345 Is the quality of our activities threatened in any way? 12345 Are we in danger of losing any partners? 12345 Might our partners collaborate with competitors? 12345 Are we too dependent on certain partners? 12345 Customer Interface Threats Could our market be saturated soon? 12345 Are competitors threatening our market share? 12345 How likely are customers to defect? 12345 How quickly will competition in our market intensify? 12345 Do competitors threaten our Channels? 12345 Are our Channels in danger of becoming irrelevant to customers? 12345 Are any of our Customer Relation- ships in danger of deteriorating? 12345 bmgen_final.indd 221 6/15/10 5:44 PM