08 © 2021 F’INE Pasifika Aotearoa Trust BRAND GUIDELINES VERSION 1.1 The main element our logo is the our brand mark. The main element of the brand mark is the canoe (vaka), it is a representation of journey and discovery which resonates with the journey of a person seeking support. The design also incorporates the 5 elements - The Frigate Bird (Air), The Sun (Fire), The wavey lines (Water), The patterned quadrant (Earth) and the white space between the earth/water and the other elements (The sky/The Heavens). Our Logo F'INE Pasifika Aotearoa Trust LOGOMARK BRANDMARK/MONOGRAM
FiNE Pasifika Brand Book Page 8 Page 10