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STAGING To protect design integrity, Harley-Davidson has established standards for a clear space around logos. This area of isolation, based on the height of the “H” in “Harley-Davidson” allows the logo to command visual atten- tion. No typography or design element may be placed within this area. FEDERAL TRADEMARK SYMBOL DISPLAY (U.S.ONLY) The primary placement of the ® is outside the Bar & Shield, and centered below the “N” so that it is legible and noticeable. When the design is self-contained, as on metal pins, embroi- dered designs, or in small applications (width of 5mm or less), incorporate the ® within the logo. AUTHORIZATION As an authorized user, you have access to Harley-Davidson artwork pro- vided on the Dealer Ad Planner CD-Rom and h-dnet. You can obtain these materials through your contact at the Harley-Davidson Motor Company. COLORS ON DARK BACKGROUNDS IMPROPER USAGE Do not alter the dimensions or change the proportions of the Bar & Shield. This can be ensured by locking the dimensions when you are resizing artwork. The two official versions of the Bar & Shield Special artwork, consisting of the Bar & Shield logo—one in color and the other in black framed in white, is used whenever the logo is and white—are shown above. The color version placed on a dark background. must use Pantone® 165 Orange and Black. Do not make alterations to,or substitutions for the words and/or colors contained within the Bar & Shield logo. Use the artwork and colors as provided in these guidelines. SMALL APPLICATIONS Do not use unframed artwork when reproducing the Bar & Shield on a black background. Use In self-contained and small applications, or the special logo that includes a white frame. when the width of the Bar & Shield is 5 Never apply the Bar & Shield to visually millimeters or less, this contained ® version competitive backgrounds and avoid confining is also used. it within a shape.

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