SETTING AMBITIOUS GOALS 1. Domestic & General started out over 100 years ago, ensuring cattle and sheep rights. So not long after the Titanic went down there was a need all of a sudden to have protection and insurance on your livestock. (12:35 - 12:59) WE REALLY LOOK FOR COMPANIES TO MOVE THE NEEDLE ON THE AREAS THAT ARE MOST MATERIAL FOR THEM, THAT ARE CORE TO WHO THEIR BUSINESS IS. Laura Gitman