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Primary The primary color palette is composed of colors Using the colors consistently in all used in the Performance Signature, as well as communications will strengthen brand the background on which it is staged. recognition and distinguish our products Color The colors of our primary palette have been and services in the marketplace. These Palette selected for their ability to convey our distinct colors may not be substituted. attributes—powerful, driven and skillful. Nasdaq Blue PMS 313 C C100 M0 Y11 K2 R0 G146 B188 #0092BC Black PMS Cool Gray 11 PMS Cool Gray 10 PMS Cool Gray 9 PMS Cool Gray 8 C0 M0 Y0 K100 C0 M0 Y0 K90 C0 M0 Y0 K80 C0 M0 Y0 K70 C0 M0 Y0 K60 R0 G0 B0 R66 G66 B66 R89 G89 B89 R110 G110 B110 R121 G121 B121 #000000 #424242 #595959 #6E6E6E #818181 PMS Cool Gray 7 PMS Cool Gray 6 PMS Cool Gray 4 PMS Cool Gray 2 PMS Cool Gray 1 C0 M0 Y0 K50 C0 M0 Y0 K40 C0 M0 Y0 K30 C0 M0 Y0 K20 C0 M0 Y0 K10 R148 G148 B148 R168 G168 B168 R188 G188 B188 R209 G209 B209 R230 G230 B230 #949494 #A8A8A8 #BCBCBC #D1D1D1 #E6E6E6 5

Nasdaq Brand Book - Page 5 Nasdaq Brand Book Page 4 Page 6

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