Personal communication Align the name and address flush left Business cards and email signature to the left edge of the Southwest logo. Don Redwine Anthony Brown Don Redwine Anthony Brown Employee name: Manager Fleet Planning Interiors Engineer Manager Fleet Planning Interiors Engineer 9.5pt Southwest Sans Bold Ground Support Equipment Technical Operations Ground Support Equipment Technical Operations 10pt line spacing For Procurement orders visit the Ariba site at SWALife> Department> Supply Chain Management> Employee title and Products & Services> Print Services. department: Click “Staples” 8pt Southwest Sans Regular Username: southwest 10pt line spacing Password: southwest Southwest Airlines Co. Southwest Airlines Co. Southwest Airlines Co. Southwest Airlines Co. Southwest Airlines: P.O. Box 36611, DAL-3GS P.O. Box 36611 Note: If you add additional content to the card, maintain P.O. Box 36611, DAL-3GS P.O. Box 36611 8pt Southwest Sans Bold 7510 Aviation Place 2832 Shorecrest Drive the required clear space around the Southwest logo. 7510 Aviation Place 2832 Shorecrest Drive 10pt line spacing Suite 130 Dallas, TX 75235 Suite 130 Dallas, TX 75235 Dallas, TX 75235 Dallas, TX 75235 Phone (214) 904 4614 Phone (214) 904 4614 Address and contact info: Phone (214) 904 7551 [email protected] Phone (214) 904 7551 [email protected] 8pt Southwest Sans Regular Cell (214) 679 0207 Cell (214) 679 0207 10pt line spacing Fax (214) 904 5748 Connecting People to what’s Fax (214) 904 5748 [email protected] [email protected] important in their lives. Front (Heavy copy) Front (Light copy) Back Don Redwine Anthony Brown Manager Fleet Planning Interiors Engineer Ground Support Equipment Technical Operations Digital downloads are available at SWALife> Tools> Communication Tools> Brand News. Southwest Airlines Co. Southwest Airlines Co. P.O. Box 36611, DAL-3GS P.O. Box 36611 7510 Aviation Place 2832 Shorecrest Drive Suite 130 Dallas, TX 75235 Note: Only use approved artwork for Company email Dallas, TX 75235 Phone (214) 904 4614 Phone (214) 904 7551 [email protected] signature applications. These signatures are not Employee name in Arial Bold - 9 pt. to 12 pt. Cell (214) 679 0207 Other lines of information in Arial - 9 pt. to 12 pt. mandatory but any use of the Southwest logo must Fax (214) 904 5748 Blue R:48 G:76 B:178 abide by these rules and regulations. The measurements [email protected] shown here are based on the cap “S” (.25”), not the tallest .25” Spacing around logo must be half the initial capital “S” letter (“h”). Please use your best judgment and tone when representing the Employees of Southwest to our Customers, Vendors and Partners. Internal Communication Style Guide Southwest Airlines Brand Style Guide | 99