AI Content Chat (Beta) logo

Here’s the thing: Not everyone’s going to get it. Staring at a screen was fine for a while, but canned content had its day. We’re building something better, and we’re not alone. From everyone in chat, to the streamers making sure the show goes on. We’re a collective cast of millions going all-in to make moments together, directing the action as we watch it. We don’t always know what’s next, and we like it that way. Because multiplayer is everything—our how and our why. It’s powered by all of us. And for some reason, by Bob Ross too. This started as a place to stream. Together, we’re making it Twitch. Twitch Identity Guidelines 2

Twitch Brand Book - Page 2 Twitch Brand Book Page 1 Page 3