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existence, Tenet 1: Business Strategy, Dénouement experience map vs. Funnel Matrix, Using the Funnel Matrix Tool experience strategy vs. user strategy, What Is UX Strategy?, 1. How did you become a strategist and/or get into doing strategy as part of your work?, 1. How did you become a strategist and/or get into doing strategy as part of your work? experiments about, Creating Prototypes for Experiments definition of, How I Became an Experiment Addict on creating “OkCupid for barter”, How I Became an Experiment Addict rules for design methodology and UX strategy, How I Became an Experiment Addict setting up lean, How I Became an Experiment Addict suspect stage, with landing pages, Validated Learnings about, Validated Learnings value proposition needing to acquire leads, Case Study 2: When a Value Proposition Needs to Acquire Leads types to determine product fit concierge MVP, How I Became an Experiment Addict online advertising, How I Became an Experiment Addict using prototypes in testing market fit (see prototypes, testing market fit using) F Facebook defining primary customer segment, If you don’t want to live on Fantasy Island... offering of differentiated UX, Tenet 1: Business Strategy

UX Strategy: How to Devise Innovative Digital Products that People Want - Page 340 UX Strategy: How to Devise Innovative Digital Products that People Want Page 339 Page 341