Ad formats Promoted Live Video Create a moment, broadcast it to the world, and allow your audience to interact with you in real time with Promoted Live Video. Promoted Live Video is designed to help brands maximize the live content efforts that they’re already making.Twitter's full-service team will work with brands to determine the best content to showcase, develop a media plan that targets the right audience, provide dedicated technical support, tools to share show clips, real-time analytics, and more. This is a great solution for brands looking to make a splash when they launch something new. Amplify Pre-Roll Run pre-roll ads to align your brand with brand-safe, premium content your customers are already watching — including highlights and top clips. Amplify Pre-roll aligns your brand with in-feed video content from 200+ premium, brand-safe video publishers, including top TV networks, major sports leagues, and professional news outlets. Get in front of your audience with pre-roll ads that kick off the videos they’re interested in. Note that Twitter Amplify video campaigns use the Pre-Roll Views objective, another objective. 09
Video Views Objective Playbook Page 8 Page 10