Index 403 Montagu, Ashley, 2 More, Sir Thomas, Utopia, 79, 81 movies, 185, 278, 290–91, 302 Mumford, Lewis, 166 My Fair Lady, 220 myth, 144, 242, 327, 361 Napoleon, 84, 155 Nashe, Thomas, 1 nationalism, 243 Newton, Sir Isaac, 124, 125, 163, 201, 234, 307, 361 Nicholson, Marjorie, 63 Nielsen, A.C. Co., 16–17 Nixon, Richard M, 248 Norden, Eric, 235 O’Hara, John, 177–8 Ong, Walter, 2 Oppenheimer, Robert, 230 Orff, Carl, 135 Orwell, George, 81 Paar, Jack, 2, 167, 248 Park, Robert Ezra, 95–96 Parker, Harley, 4, 54 Pater,Walter, 194, 364 Pavlov, Ivan, 226, 234, 263 Pearson, Harry, 98 Petrarch, 325 phonetic alphabet, 92, 117, 118, 130, 162, 279, 284–85 photograph, 278, 279, 287–88, 302 Piaget, Jean, 385 Pius XII, 160 Plato, 61, 120, 122–23, 146, 147, 174, 221, 223, 276, 285, 305, 323, 332, 333, 360–61 Poe, Edgar Allan, 14, 21, 33, 61, 71, 73, 118, 140, 202, 227, 291, 363–64 Poffenberger, A.T., Psychology and Advertising, 17 Pope, Alexander, 81, 169–70, 338, 386 Popper, Sir Karl, 103–4, 374 Poulet, Georges, 109–10 Pound, Ezra, 2, 7, 209–10, 265 print, 182–84, 279, 291–92, 301, 302, 310 Queeny, Edgar, 30 Quiller-Couch, Sir Arthur, 1 Rabelais, François, 313 radio, 185–86, 278, 292–93, 303 Ramus, Peter, 314 Read, Herbert, 353–54