2024 Paralympic Game

PARIS PARIS 22002244 OLYMPIC AND PARALYMPIC PICTOGRAMS

GAMES WIDE es tty Imag 2 3 OPEN © Maja Hitij/Ge

SUMMARY P. 2 P. 3 P. 5 P. 9 P. 35 EDITO CHAPCHAP. 1. 1 CHAPCHAP. 2. 2 CHAP. 3 CHAP. 4 PICTOGRAMS: PARIS 2024 : 62 PICTO- FURTHER MORE THAN MORE THAN GRAMS, EVIDENCE JUST JUST A OF OUR 62 BADGES SYMBOLS PICTOGRAM, OF HONOUR CREATIVE AMBITION A BADGE OF HONOUR 4 1

EDITO t Paris 2024, Now it is Paris 2024’s turn to make its we would like pictograms part the Games’ history. A to innovate and to At Paris 2024, the 62 pictograms of the reinvent, to create Olympic and Paralympic disciplines will no experiences and to longer be pictograms, but real badges of make history. We honour. wish to accomplish With these badges of honour, we will this in keeping with celebrate the very special bonds that our French touch unite enthusiasts and sports’ community and by bringing people together around members. They will embody the act sport. of belonging to a sport, to values, to a The pictograms of the Olympic and community, to a family. Paralympic Games have their own role to With their distinctive stylised, colourful play to meet these objectives. designs, these badges of honour will During the Games, pictograms allow people contribute to bringing the world of sport and culture closer, in public areas, by being from more than 200 nationalities to 昀椀nd their way into the heart of a country whose visible to as much people as possible. language or codes are usually unknown for Badges of honour, arts, French touch and them. sport come brought together, we are creating es Over the years, pictograms have become a a new kind of pictograms. tty Imag determining part of the Look of the Games. Tony Estanguet on/Ge Paris 2024 President enningt om P © T 6 2

CHAP. 1 PICTOGRAMS: MORE THAN JUST SYMBOLS 8 3

A UNIVERSAL LANGUAGE In the world of the Olympic and ticket, on television or near a stadium, Paralympic Games, pictograms and are especially useful for directing are symbols representing each spectators to competition venues. Olympic or Paralympic discipline. But more than that, they form a Over the years, pictograms have universal language that everyone become a key element of the look can understand, whatever their native of the Games and a unique form of language. Pictograms enable us to expression for the host countries, immediately identify a sport and a embodying their style and culture, as discipline, whether they appear on a well as the spirit of the Games that they are hosting. 10 CHAP. 1 – PICTOGRAMS: MORE THAN JUST SYMBOLS 4

CHAP. 2 PARIS 2024: MORE THAN JUST A PICTOGRAM, A BADGE OF HONOUR 12 5

Paris 2024 is breaking new ground by reinventing the pictogram, creating a badge of honour that represents not only a sporting discipline, but also a family, a sense of pride, a set of values and a community. This badge of honour is a symbol of community, an emblem, a banner of unity. It is waved proudly, carried from place to place and worn with pride, symbolising the wearer’s belonging to their chosen sporting family. No longer just functional, the pictogram has become emotional, a sign of a昀昀inity with a great and beautiful sporting community. 14 CHAP. 2 – PARIS 2024: MORE THAN JUST A PICTOGRAM, A BADGE OF HONOUR 6

FROM AN ILLUSTRATION OF THE SPORT TO AN ILLUSTRATION OF STYLE es tty Imag y Shamus/Ge or g e © Gr CHAP. 2 – PARIS 2024: MORE THAN JUST A PICTOGRAM, A BADGE OF HONOUR 7

+ + Each Paris 2024 pictograms is composed of three graphical elements: an axis of symmetry, a depiction of the ground and a representation of the sport that it illustrates. Of course, being French, it is full of style and elegance! Art and sport are merged into one. CHAP. 2 – PARIS 2024: MORE THAN JUST A PICTOGRAM, A BADGE OF HONOUR 8

CHAP. 3 62 PICTOGRAMS, 62 BADGES OF HONOUR 20 9

ARCHERY ARTISTIC ARTISTIC ATHLETICS GYMNASTICS SWIMMING 22 CHAP. 3 – 62 PICTOGRAMS, 62 BADGES OF HONOUR 1023

BADMINTON BASKETBALL 3x3 BASKETBALL BEACH VOLLEYBALL 24 CHAP. 3 – 62 PICTOGRAMS, 62 BADGES OF HONOUR 2511

BMX BMX BOXING BREAKING FREESTYLE RACING 26 CHAP. 3 – 62 PICTOGRAMS, 62 BADGES OF HONOUR 2712

CANOE SLALOM CANOE SPRINT CYCLING CYCLING ROAD MOUNTAIN BIKE 28 CHAP. 3 – 62 PICTOGRAMS, 62 BADGES OF HONOUR 2913

CYCLING TRACK DIVING EQUESTRIAN EQUESTRIAN DRESSAGE EVENTING 30 CHAP. 3 – 62 PICTOGRAMS, 62 BADGES OF HONOUR 1431

EQUESTRIAN FENCING FOOTBALL GOLF JUMPING 32 CHAP. 3 – 62 PICTOGRAMS, 62 BADGES OF HONOUR 3315

HANDBALL HOCKEY JUDO MARATHON SWIMMING 34 CHAP. 3 – 62 PICTOGRAMS, 62 BADGES OF HONOUR 3516

MODERN RHYTHMIC ROWING RUGBY SEVENS PENTATHLON GYMNASTICS 36 CHAP. 3 – 62 PICTOGRAMS, 62 BADGES OF HONOUR 3717

SAILING SHOOTING SKATEBOARDING SPORT CLIMBING 38 CHAP. 3 – 62 PICTOGRAMS, 62 BADGES OF HONOUR 3918

SURFING SWIMMING TABLE TENNIS TAEKWONDO 40 CHAP. 3 – 62 PICTOGRAMS, 62 BADGES OF HONOUR 1941

TENNIS TRAMPOLINE TRIATHLON VOLLEYBALL GYMNASTICS 42 CHAP. 3 – 62 PICTOGRAMS, 62 BADGES OF HONOUR 2043

WATER POLO WEIGHTLIFTING WRESTLING 44 CHAP. 3 – 62 PICTOGRAMS, 62 BADGES OF HONOUR 4521

46 CHAP. 3 – 62 PICTOGRAMS, 62 BADGES OF HONOUR 22

SHOWCASING THE PARALYMPIC GAMES The 23 Paralympic disciplines Those pay tribute to the vital are represented by 15 pieces of equipment used by Paralympic-only pictograms athletes in the hunt for Paralympic and eight pictograms which are gold, such as the wheelchairs that shared with Olympic disciplines are used in fencing, basketball, es tennis and wheelchair rugby. tty Imag and 昀椀昀琀een speci昀椀c pictograms. o/Ge © Carmen Mandat 48 CHAP. 3 – 62 PICTOGRAMS, 62 BADGES OF HONOUR 23

BLIND FOOTBALL BOCCIA GOALBALL PARA ARCHERY 50 CHAP. 3 – 62 PICTOGRAMS, 62 BADGES OF HONOUR 2451

PARA PARA PARA CANOE PARA ATHLETICS BADMINTON CYCLING ROAD 52 CHAP. 3 – 62 PICTOGRAMS, 62 BADGES OF HONOUR 5325

PARA PARA PARA JUDO PARA CYCLING TRACK EQUESTRIAN POWERLIFTING 54 CHAP. 3 – 62 PICTOGRAMS, 62 BADGES OF HONOUR 2655

PARA ROWING PARA SWIMMING PARA TABLE PARA TENNIS TAEKWONDO 56 CHAP. 3 – 62 PICTOGRAMS, 62 BADGES OF HONOUR 2757

PARA SHOOTING SITTING WHEELCHAIR TRIATHLON PARA SPORT VOLLEYBALL BASKETBALL 58 CHAP. 3 – 62 PICTOGRAMS, 62 BADGES OF HONOUR 5928

WHEELCHAIR WHEELCHAIR WHEELCHAIR FENCING RUGBY TENNIS 60 CHAP. 3 – 62 PICTOGRAMS, 62 BADGES OF HONOUR 2961

CHAP. 3 – 62 PICTOGRAMS, 62 BADGES OF HONOUR 30

TOKYO 1964 IN SEARCH OF CREATIVITY SINCE TOKYO 1964 MEXICO 1968 Although graphical illustrations represent each sport for the 昀椀rst time. were used as far back as the Ever since that watershed moment, Stockholm and Paris Games of each host country has endeavoured 1912 and 1924 respectively, to increase the level of creativity. it Even the Mexico City Games of 1968 was not until Tokyo 1964 that saw a major stylistic change. pictograms really emerged, with a broad range of symbols used to CHAP. 3 – 62 PICTOGRAMS, 62 BADGES OF HONOUR 31

BARCELONA 1992 In 1992, the Barcelona Games artistic interpretation of a man on went a stage further by creating skis in a 4,000-year-old rock carving pictograms re昀氀ecting the visual discovered in Tro in northern Norway. LILLEHAMMER 1994 identity and emblem of the Games: based on the brush painting In 2004, it was the turn of Athens technique, each pictogram to make a direct reference to its resembled the lines heritage in its pictograms, which of a brush stroke. recalled the Ancient Olympic Games. The same was true of the Sydney Then, in 1994, at the Lillehammer Games in 2000, when the pictograms Games in Norway, the pictograms were centred on the boomerang, told a story for the 昀椀rst time. The one of Australia’s national cultural host country paid homage to its symbols. ATHENS 2004 culture and heritage through an 66 CHAP. 3 – 62 PICTOGRAMS, 62 BADGES OF HONOUR 32

Finally, in 2021, the Tokyo Games broke new ground by devising an animated version of each pictogram to represent humanity’s entry into the digital age and create new uses for these symbols. CHAP. 3 – 62 PICTOGRAMS, 62 BADGES OF HONOUR 33

IN 2024, IT WILL BE PARIS’S TURN TO ENSURE ITS PICTOGRAMS EARN THEIR PLACE IN OLYMPIC HISTORY! 70 CHAP. 3 – 62 PICTOGRAMS, 62 BADGES OF HONOUR 34

CHAP. 4 FURTHER EVIDENCE OF OUR CREATIVE AMBITION 72 35

AN ICONIC EMBLEM The Paris 2024 emblem is in the history of the Olympic a clear sign of our unique Games to achieve a perfect approach to the Games. gender balance of athletes. This It combines three symbolic decision also refers to the women components (the medal, who, in 1900, were able to take part for the 昀椀rst time in the the 昀氀ame and a Marianne, representing the Republic) that Olympic Games, in Paris. Another comprise the face of the Paris 昀椀rst is that the emblem is the 2024 Games. This face is that same for the Olympic and the of a Games open to all and Paralympic Games, for which especially women, since Paris Paris 2024 shares the same level 2024 will be the 昀椀rst edition of ambition and demand. 74 CHAP. 4 – FURTHER EVIDENCE OF OUR CREATIVE AMBITION 36

A ‘REVOLUTIONARY’ MASCOT Throughout history, many The mascots, the Phryges, are mascots have been animals that two small Phrygian caps that encapsulates the host nation. drive the revolution for sport. The Paris 2024 mascots have An Olympic and Paralympic broken from this tradition, mascot, each with its own embodying an ideal, a powerful personality, designed to carry symbol of freedom and a the French people and the whole historical reference that is world forwards to the Paris 2024 known by all French people. Games. 76 CHAP. 4 – FURTHER EVIDENCE OF OUR CREATIVE AMBITION 37

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