Spacial design. Performance faces Imi-Beton materials. smooth formwork grey faces anulate light greyanulate medium grey Imi-Beton Alu-Dibond High glossy red Gr Gr High glossy white surCarbon sursmooth formwork anthracite Within three-dimensional set-ups, such as showroom interiors, events or exhibition spaces, genuine materials are used to meet the Audi Sport performance materials’ character. The choice and application of materials must û t the vehicles on exhibition and the story which is being told. • Floors Granulate ü oors in light to medium grey hues relate to road and racetrack surfaces. High glossy white or grey surfaces provide a more exclusive atmosphere. • Wall claddings Imi-Beton (concrete imitation) has a tactile silvery surface, conveying both authenticity and premium appeal. The silver appeal is best achieved by Alu-Di- Surfaces quoting the Audi Sport performance materials become the exhibited vehicles’ environment bond claddings. Carbon surfaces support the techno- logical look. • Lesenes and zoning Diff erent materials can be mixed to structure the installation into separate zones. Lesenes may be used to add further colour accents and for vehicle branding on the ü oor. • Audi Red is reserved for branding, the rhombi, lesenes and speciû c objects that are thematically connected to the installation. Vehicles must not be presented on red ü oors. Audi Sport Style Guide | Spacial design | Materials 44
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