Imagery. Integration of performance materials. Performance materials play a signiû cant role in the technological advantage of the R8 and RS models. Furthermore, they provide strong visual diff erentiation, proving the vehicle’s sporty aspiration and its foundation in motor sport. The use of the following materials transfers the vehicle’s racing genes into a distinguished design. Carbon û bre: lightweight, stability and motor sport appeal Aluminium: lightweight design, technological precision Leather and stitching: highly exclusive interior design and craftsmanship Exterior varnishes: depth of surface, dynamics, craftsmanship Audi Sport Style Guide | Tone of voice | Imagery 33