2 POOR DECISION MAKING: DISASTROUS BUNGLING OF TREADMILL SAFETY ISSUES Child Dies in Accident Involving Peloton Treadmill¹ April 17 April 17 May 5 CPSC Issues Statement Peloton Irresponsibly and Peloton Belatedly Warning Consumers About Reflexively Denies the Issue Acknowledges Issues Peloton’s Tread+ and Apologizes “The U.S. CPSC is warning “The company is troubled by the Statement from John Foley consumers about the danger of Consumer Product Safety “Peloton made a mistake in our popular Peloton Tread+ exercise Commission's (CPSC) unilateral press initial response to the Consumer machineafter multiple incidents of release about the Peloton Tread+ Product Safety Commission’s request small children and a pet being injured because it is inaccurate and that we recall the Tread+. We should beneath the machines.”² misleading. There is no reason to have engaged more productively stop using the Tread+…”³ with them from the outset.”4 Foley’s lack of leadership has jeopardized health and safety 1. Source: https://www.nytimes.com/2021/03/18/business/peloton-tread-death.html. 3. Source: Peloton press release issued April 17, 2021. 29 2. Source: “CPSC Warns Consumers: Stop Using the Peloton Tread+”: https://www.cpsc.gov/Newsroom/News- 4. Source: https://www.onepeloton.com/press/articles/tread-and-tread-recall. Releases/2021/CPSC-Warns-Consumers-Stop-Using-the-Peloton-Tread.