18 JOHNSON & JOHNSON CORPORATE DESIGN STANDARDS VERSION 2.1 19 Corporate Signature Our Corporate Signature Presenting the Corporate Signature without overlapping or intruding VERTICAL CONFIGURATION Signature Elements elements is essential to maintaining its integrity. Its staging area, also The staging area around the Corporate Signature is equal Configurations known as “clear space”, must be free from any graphic elements in all to 1/2 the height of the Corporate Signature. Staging Area applications. The edge of what the signature is being applied to 1/2X cannot fall inside the staging area. Color Variations 1/2X Backgrounds Minimum Size Our Name in Text X Abbreviating Our Name International Executions Incorrect Use 1/2X 1/2X X IDENTIFIER LINE HERE SUB-IDENTIFIER LINE HERE ALTERNATE (1-LINE) CONFIGURATION The staging area for all configurations is derived the same way; it is equal to 1/2 the height of the Corporate Signature. 1/2X 1/2X X IDENTIFIER LINE HERE

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