LGPS Brand Guidelines Brand colours 07 The colour palette is a key element of the brand LGPS Orange and must be used according to these specifications. RGB = 208 / 63 / 24 The colour palette has been adjusted to ensure Hex = D13F16 legibility, stand out and compliance with CMYK = 10 / 85 / 100 / 0 accessibility standards. To avoid any screen or Pantone = PMS 173 web issues, only use the values shown here. For screen use the RGB or web values. For print use the Pantone® or CMYK values. Primary colour The primary colour is LGPS Orange. It should be LGPS Green LGPS Blue LGPS Dark Grey used carefully but confidently to make our brand RGB = 79 / 125 / 64 RGB = 32 / 35 / 74 RGB = 112 / 112 / 112 stand out. Hex = #4F7040 Hex = #20234A Hex = 707070 Secondary colours CMYK = 70 / 30 / 90 / 15 CMYK = 100 / 92 / 40 / 40 CMYK = 0 / 0 / 0 / 70 The secondary colours complement the primary Pantone = PMS 7742 Pantone = PMS 295 Pantone = PMS 424 colour and add richness and vibrancy to communications. You can use them in any context, but more sparingly and should never overpower the primary colour LGPS Orange. *PANTONE is a registered trademark of Pantone Inc v1.0 2021