New Blue K 2 New Blue 0 2 34 Y K ANTONE 3005 P M Y 0 100 34 C PMS 3005 VISUAL STANDARDS GUIDELINES C 100 M JULY 2015 CORPORATE BLUE – PMS 280 *ALL VENDOR INFORMATION SHOULD USE Corporate Blue K 18 PREDOMINATLY PMS 280 BLUE. 0 72 Y ANTONE 280 P M C 100 This is Lowe’s Corporate Colour used in the Lowe’s Pagoda. Communicate information regarding company Corporate UNIVERSAL services, policies, product information and Vendor Blue 18 partnerships. K 0 Y PMS 280 alue Red M 72 V K 3 C 100 • Product Cards, Bay Universals 92 Y ANTONE 186 P 100 M • Lowe’s Service Offerings, Register Shields C 12 3.0 • Cash Desk Decals ellow alue Y Colour V K 0 100 Y ANTONE YELLOW 109 P 10 M C 0 Contractor SECONDARY BLUE – PMS 3005 ellow Palette alue Red Y V 0 K K 3 Y 91 PMS 123 92 23 Y 0 M PMS 186 M 100 C Direct and guide customers to various areas and ellow C 12 Contractor Y CURTAINS product departments. 23 1 K 0 91 Y ANTONE AND BLINDS P 23 • Category Banners • Product Locators M C 0 • Uprights, Aisle • Front End Signage, Violators Enter/Exit, Washrooms New Blue K 2 New Blue 0 2 34 Y K ANTONE 3005 P M Y 0 100 34 C PMS 3005 C 100 M Corporate Blue New Blue 0 K 18 New Blue 72 Y 0 K 2 ANTONE 280 2 P M 34 Y K ANTONE 3005 P 100 M Y 0 C 100 34 C PMS 3005 C 100 M CORPORATE BLUE PMS 280 AND SECONDARY BLUE PMS 3005 Corporate Blue 18 K 0 Y PMS 280 alue Red M 72 V K 3 C 100 The 2 blues can be used in conjunction when com- Corporate Blue 92 Y 18 ANTONE 186 P 100 K M 0 C 12 72 Y municating both Directional and Product or Service ANTONE 280 P M C 100 Information. The usage ratio should be determined by Corporate the amount of directional information versus the product New Blue Blue New Blue or service content. 0 K 2 2 ellow 34 Y 18 K ANTONE 3005 K P M 0 Y 0 alue Y 100 Y 34 V C PMS 280 PMS 3005 alue Red K 0 M 72 M V 100 K 3 C 100 C 100 Y ANTONE YELLOW 109 P 10 92 M Y 0 ANTONE 186 P 100 C M C 12 Contractor ellow alue Red Y V 0 K K 3 Y 91 PMS 123 92 23 Y 0 M PMS 186 Corporate Blue M 100 C C 12 0 K 18 ellow 72 Y ANTONE 280 ellow P M Contractor Y C 100 alue Y V 23 1 K 0 0 91 K Y 100 ANTONE Y P ANTONE YELLOW 109 P 23 M 10 0 M C 0 C Corporate Contractor Blue ellow alue Red Y V K 18 0 0 K K 3 Y Y 91 PMS 280 M 72 PMS 123 alue Red 92 23 V Y 100 0 M PMS 186 92 K 3 M 100 C C Y C 12 ANTONE 186 P 100 ellow M C 12 Contractor Y23 1 K 0 91 Y ANTONE P 23 M C 0 ellow alue Y V K 0 100 Y ANTONE YELLOW 109 P 10 M C 0 Contractor ellow alue Red Y V 0 K K 3 Y 91 PMS 123 92 23 Y 0 M PMS 186 M 100 C ellow C 12 Contractor Y23 1 K 0 91 Y ANTONE P 23 M C 0