Assets & Principles Logo Lockups Brand Logos LEFT-JUSTIFIED Left-justi昀椀ed lockups are only used as signoffs and should be placed at the end of copy. Left-Justi昀椀ed • The left-justi昀椀ed lockup always starts with the P&G logo followed by brand logos. • Include no more than six brand logos, in addition to P&G. • Logos should be full color on a background that provides good contrast. • Lockup should be placed in the corner of a composition with no copy or a signoff aligned with body copy. • Do not use the P&G logo as a header or LEFT-JUSTIFIED AT 2X SCALE connector if using as a signoff. Left-Justi昀椀ed at 2X Scale • When P&G is a priority over other brands in the lockup, use the 2X Scale lockup. • Review guidelines above for placement rules. Contact the Brand Design or Communications Manager to ensure the correct brand logo is used. LOGO SIZING Brands Working Lorem ipsum Together Lorem ipsum dolor sit amet. Pora dit, consecto in non ni sae nati- dolor sit amet. untiore sum con pa vollorem dersper- Pora dit, consecto in non ni sae nam quam quiam est, is dendios il et - abo. Ut pre essum quostrum. natiuntiore sum con pa vollorem der spernam quam quiam est, is dendios il et abo. Ut pre essum quostrum. BRAND LOGOS BRAND LOGOS X X 15X 12X 12 P&G Corporate VIS ID Guidelines
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