Assets & Principles Logo Lockups Brand Logos CENTERED Ideal for use as a header, the centered logo lockup features the P&G logo with four or six brand logos balanced on each side. Centered • The P&G logo is centered larger than Improving everyday life. the brand logos. • Include no more than six and no less than Pudias volora cullatusam, te vernatque dunt as nobit mos sitius rersped minc iis mil ipsantem ut asitis dige nia Accuptat emperunt minieni of昀椀cil mo quia. four brand logos, in addition to P&G. • Logos should be full color on a background that provides good contrast. • All lockups should follow the guidelines provided for scale and spacing. • When used without copy, the centered lockup can be only be placed in the top third of the composition. • When used with copy, place the centered lockup above copy headline and place lockup either in the top or bottom third of composition. LOGO SIZING • Only use with centered copy. Contact the Brand Design or Communications BRAND LOGOS BRAND LOGOS BRAND LOGOS BRAND LOGOS Manager to ensure the correct brand logo is used. X X 8X 6X 11 P&G Corporate VIS ID Guidelines
P&G Brand Book Page 10 Page 12