Assets & Principles Typography Montserrat may be used at different scales, weights, and in both title and upper case to create variety in a single communication and to speak to different audiences. Use natural tracking and leading to create an easy-to-read layout. HEADLINE Montserrat Semibold Title Case Tracking 0, Negative Leading (i.e. 30/28-30) Black, white or PMS 293 SUBHEADLINES Montserrat Semibold Title Case Tracking 0/Positive Leading (i.e. 15/17+) Black, white or PMS 293 NUMERICAL CALL OUTS Montserrat Light Tracking -10/ Match Leading (i.e. 34/34) Any Primary or Secondary Color TITLES Montserrat Bold All Caps Tracking 10-20/Positive Leading (i.e. 15/15-17) Black, white or PMS 293 BODY Montserrat Regular Tracking 0/Positive Leading (i.e. 12/14-16) Black or white only * Within citizenship, type may be used in pillar colors. 17 P&G Corporate VIS ID Guidelines