Brand guidelines Royal British Legion 57 Layout and typography — principles Using typography in our visual framework When our covers or posters do not include/need any supporting copy, the URL moves to the bottom of two colour panels with the headline remaining centred in the height. To identify a communication a label can be positioned top centre of each communication e.g. Galanos House. These elements are also positioned using the centre of the poppy (from our logo). Battling back Batt le Back Centre rbl.org.uk/get-s upport Battling back Batt le Back Centre rbl.org.uk/get-s upport At Galanos House we provide short and long term care for serving and ex-service men and women making their lives as fulfilling as possible. rbl.org.uk /get-support Home from home Galanos House Registered charity number: 219279 The next 100 1921 – 2021 Powering veteran’s recovery Arctic Survival Challenge Take part in a once in a lifetime experience Set in the stunning and pristine wilderness, just 150km south of the Arctic Circle. To secure your challenge visit our website or call 0333 011 450 21 – 28 February 2021, Raftlaven, Northern Sweden rbl.org.uk /get-involved Registered charity number: 219279 Labelling examples Label Gill Sans Bold Leading: 120% Alignment: centred Tracking: Optical +10 Headline Gill Sans Medium Leading: 110% Alignment: centred Tracking: Optical +50 URL Gill Sans Bold Leading: 120% Alignment: centred Tracking: Optical +10 Logo Framework Elements Expression Gallery Information

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