Target Usage Guidelines Table of Contents Visual Guidelines .........................................................3 Target Signature ..........................................................5 Copy Guidelines ..........................................................7 Legal Copy/ Prohibited Material .................................8 eGift Cards ...................................................................9 External Agency/Vendor Communication Policy ......10 Promotion Tips ...........................................................11 Delivery Tips ...............................................................12 Examples ....................................................................13 2

Target Brand Book - Page 2 Target Brand Book Page 1 Page 3