4.3 Photography in application Photography should always be used in a full-bleed layout. Typography on photography should only be set in white (on dark photography) or Tyson’s Pride blue (on light photography). Do not use a secondary color for type on photography. Images should have ample negative space (free from focal points or detailed textures) for text to sit. Tyson Foods Brand Guidelines June 30, 2017 V 1.0 2525