EXTERIORS AT DEALERSHIPS BACK TO CONTENTS Promote main Volvo business Main business on the facade or several Volvo business entities on the facade As a dealer you can choose to present either your main Volvo business or your complete Volvo offer on the facade. You know what suits your business best. If you choose to present only the main Volvo business, all Volvo business entity names must be listed on the blue Volvo Directional sign. Further information can be found here >> When you choose to present only the main Volvo business on the Volvo Iron Mark lettering sign, the other Volvo business entity names shall be listed on the blue directional sign and the entrance pylon, see page X. Several businesses on the facade Additional guidance • When you represent more than one Volvo business (e.g. Volvo Trucks and Volvo Construction Equipment), it is your decision which main facade sign to use. • For more information and available sizes for each sign, see the Volvo Signage Program. Several Volvo business entity names may be presented on the Volvo Iron Mark lettering sign. VOLVO EXPERIENCE AND IDENTITY GUIDELINE – DEALER EDITION JANUARY 2022 80