1.2 Basics/The brand/What characterizes us Our personality We are competitive.As a powerfulprovider of financial and insurance services, we are ambitiousin our search to find ways to better serve our customers. In the process, we never forget that they are the real judge of our performance. People choose Allianz because of our passionfor excellence. Our clients know: We only make promises that we can keep. We are committed.We know our customers. By being responsiveto them and listening to their needs and aspirations, we can create innovativeproducts and services to make their lives easier. Our solution-drivenapproach helps us to establish long-lasting relationships with our clients to support them every step of the way. We are an understanding and strong partner dedicated to our customers’ success. We are competent.With locations in many countries, we are at home all over the world. We are a world-wiseglobal player and an experiencedlocal partner. The work we have done over the years enables us to approach new ideas with acquired wisdom. We respect diversity, and never stop learning from the different cultures around us. This unique perspective enables us to develop original and outstandingideas. 8