Brand Assets Facebook Brand Guidelines Thumb Icon 1/4 H Logo 1/4 H Logo The Thumb Icon is one of Facebook’s 1/4 H Logo identifiable marks. This icon is meant to represent the concept of “liking” something on Facebook. Clear Space Using the Thumb Icon To preserve the integrity of the Thumb Icon, always maintain a Only use the Thumb Icon with a clear minimum clear space around the logo. This clear space insulates our written call to action (for example: “Like us Thumb Icon from distracting visual elements, such as other logos, copy, illustrations or photography. on Facebook”, “Install our app on Facebook”, “For use with Facebook”) to 1/4 H Logo reference your Facebook presence. No other icons should be used with the Thumb Icon. Thumb Icon This mark does not replace Like thumbs found in the Facebook product. This is the primary and approved Thumb to use in your marketing. Maintaining Shape and Proportions Size Color To ensure accurate and consistent use, never alter, Do not present the Thumb Icon in a way that makes Do not modify the Thumb Icon in any way, such as rotate, embellish or attempt to recreate the Thumb it the most distinctive or prominent feature of what changing the design or color. Icon. The proportions and shape of the Thumb Icon you’re creating. Similarly, be sure the Thumb Icon is should never be altered for any reason. To resize, reproduced in a legible size. hold the “Shift” key in most software programs to maintain the proportions while scaling up or down. Always maintain the minimum clear space, even when proportionally scaling the logo. Facebook Inc. - All rights reserved. 13