This document sets up the foundations of the OpenAI brand. Understanding and adhering to these standards will be essential in maintaining a consistent brand presence and supporting the brands future ambitions. This is not an exhaustive representation of all brand elements, however it is intended to serve as a starting point for documenting fundamental aspects of the brand like the logo and color. As the brand evolves this document should be updated accordingly. These guidelines are intended to help guide and inspire you as you bring the brand to life. Before you create new assets, consult these guidelines to ensure you’re on the right track. You can also share this document with any partner agencies, writers, or designers who may be creating the work for you. Introduction
Open AI Brand Book Page 2 Page 4