4.3 Typography Sans-serif Söhne ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 1234567890!@#$”%^&*,;/{}[]()?!↑←↓→ Söhne is the memory of Akzidenz- Grotesk framed through the reality of Helvetica .
 It captures the analogue materiality
 of “Standard Medium” used in Unimark’s legendary way finding system for the
 NYC Subway.