WHAT THIS BOOK WILL TEACH YOU In this book, we teach you everything you need to know to make sure you write a great book—one that shares your story and your knowledge, impacts readers’ lives, and cements your legacy: • How to pick the perfect book topic, one that both displays your knowledge and impacts the reader’s life. • Make sure there will be an audience waiting to buy your book, before you write it. • Write a book to build your brand. • Ensure your book gets you an ROI. • Set yourself up for success before you even start writing your book. • Figure out how much of your story should be in your book. • Exactly how to structure your book so you get it correct, but it’s also easy for you to write. • What the most common writing obstacles are, and how to beat them. • Once you start writing, how to make sure your audience will love your book. • Editing techniques to ensure your book sounds exactly right. • Create the motivation and inspiration, on command, to sit down and write every day. • Find the perfect book title. • Price your book to maximize both sales and impact. • Exactly who to use to help publish your book. • The key to writing book marketing copy that sells. • Getting to an amazing book cover. • And of course, the most important thing you can do to make your book a success, that most authors get wrong. WHAT THIS BOOK WILL NOT TEACH YOU There are a lot of books about how to write and publish a book, and to be honest, most of them aren’t good. This by itself is no big deal; the problem is that those books only sell because they make Why WriTE A BOOk? · 15