The Alcoa Visual Design System Typography in print Typography helps to present the personality of our organization. The Primary digital font options selected typographic style is clean, precise and easy to read. Helvetica Neue LT Com is the font to be used for all internal and external marketing abcdefghijklmnopqrstuvwxyz communications: for example, brochures, advertisements, trade show Arial ABCDEFGHIJKLMNOPQRSTUVWXYZ banners, business cards, etc. The Helvetica Neue LT Com family is Regular simple, unadorned and neutral, making it ideal for widespread use. 1234567890 (.,:;?!and*) abcdefghijklmnopqrstuvwxyz If for any reason Helvetica Neue LT Com is not available please use the Arial ABCDEFGHIJKLMNOPQRSTUVWXYZ Arial font as your default option. 1234567890 (.,:;?!and*) Italic The font family is extremely versatile and widely available. For questions abcdefghijklmnopqrstuvwxyz or more information please contact us at branding@alcoa.com. Arial ABCDEFGHIJKLMNOPQRSTUVWXYZ 1234567890 (.,:;?!and*) Bold abcdefghijklmnopqrstuvwxyz Typography in digital Arial ABCDEFGHIJKLMNOPQRSTUVWXYZ 1234567890 (.,:;?!and*) Bold Italic Arial is the font of choice for digital applications such as emails and abcdefghijklmnopqrstuvwxyz presentations. This font family is similar to Helvetica in proportions and Arial Narrow ABCDEFGHIJKLMNOPQRSTUVWXYZ 1234567890 (.,:;?!and*) weight but is slightly more rounded with softer curves and natural angles. Regular abcdefghijklmnopqrstuvwxyz For questions or more information please contact us at Arial Narrow ABCDEFGHIJKLMNOPQRSTUVWXYZ branding@alcoa.com. 1234567890 (.,:;?!and*) Italic abcdefghijklmnopqrstuvwxyz Arial Narrow ABCDEFGHIJKLMNOPQRSTUVWXYZ 1234567890 (.,:;?!and*) Bold abcdefghijklmnopqrstuvwxyz Arial Narrow ABCDEFGHIJKLMNOPQRSTUVWXYZ Bold Italic 1234567890 (.,:;?!and*) 11