Business Lockups Raytheon Company comprises a number of be locked up to other business names, such as For guidelines regarding brand integration for businesses. Only the Raytheon businesses, Raytheon Raytheon Photon Research Associates. an acquired company, download the Mergers & international companies, Global Business Services The prior business-case exceptions should align Acquisitions Resource Kit on the Corporate and Professional Services have approved logo lock- themselves with their parent business. Identity website. ups with the Raytheon corporate logo. Effective For questions concerning a business, January 2006, the Raytheon logo may no longer contact corporate_identity@raytheon.com. Businesses International Other Clearspace Follow the established clearspace around the rds Companies Businesses combined graphic. The business name is always placed 2/3 of an “n” height away from the logo. Minimum Size The word Raytheon should not appear smaller than 0.75 inches wide. TIP Do not lock up the logo with any other Apparel and Giveaways business name other than the four businesses Keep in mind that adding more information to and five international companies. Do not use a printable surface area where space is limited any other lockup standard. Use the prescribed requires reducing the information to small sizes, typeface and weight. thus affecting legibility. When promoting a business, the preferred setup is to distance the business name from the corporate logo to maintain the one brand mission. RAYTHEON LOGO GUIDELINES 12