Partner Messaging and Branding Guide | January 2022 | 12 Guiding Principles Core Messaging Zoom, a Video Communications Platform Positioning Statements Products & Services Naming & Categorization Partner Company & Product Names Naming Your App Zoom Branding Standards Logo Usage Partner Program Designations Digital Marketing & Media Buying Partner-Led Co-Marketing Examples Additional Resources Legal Positioning Statements Zoom helps people stay connected so they can get more done together. From meetings, chat, phone, and webinars to conference room systems and online events, Zoom powers all your communication needs. Our secure, reliable video platform offers a high-quality experience that is easy to manage, use, and customize. 50 Words Zoom helps people and businesses stay connected so they can get more done together. From meetings, chat, phone, and webinars to conference room systems and online events, Zoom’s secure, reliable video platform powers all of your communication needs. 40 Words Zoom’s secure, reliable video platform powers all of your communication needs, including meetings, chat, phone, webinars, and online events. 20 Words