Partner Messaging and Branding Guide | January 2022 | 6 Guiding Principles Growing Together Agility Clarity Partner-Led Announcements Core Messaging Zoom Branding Standards Logo Usage Partner Program Designations Digital Marketing & Media Buying Partner-Led Co-Marketing Examples Additional Resources Legal As much as possible, partners should leverage the approved marketing templates as provided in the Zoom Partner Portal. Using co-marketing templates and campaigns already created by Zoom and available on the Partner Portal will ensure best adherence to branding guidelines and enable the shortest time-to-market. Agility