preparing interview questions, Step 1: Determine the objectives prepping venue, Step 5: Screening participants and scheduling time slots recording devices in, Step 3: Finding the venue(s) and mapping out team logistics tipping, Prepping the venue intrapreneurial, Who Should Read This Book?, Tenet 3: Validated User Research, Analysis Phase (Two to Four Hours) investors, wants of, How I Became an Experiment Addict Invision, as tool for interactive prototypes, Step 3 iPad, growth of, 9. What is a business case or anecdotal story that you can share that walks us through the steps you have to go through when conducting strategy specifically for an innovative product? J Johnson, Steven, 3. How did you learn about business strategy? journey map vs. Funnel Matrix, Using the Funnel Matrix Tool Joy Division, Conducting Guerrilla User Research K Katz, Geoff, interview with strategist, Geoff Katz on becoming a strategist, 1. How did you become a strategist and/or get into doing strategy as part of your work? on challenges of conducting strategies, 5. What types of products have you done the strategy for that were the most exciting or fun to work on? on creative briefs, 9. What is a business case or anecdotal story that you can share that walks us through the steps you have to go through when conducting strategy specifically for an innovative product? on education of strategists, 3. How did you learn about business strategy?