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FOUNDER’S GUIDE TO B2B SALES SECTION 07 PARTNERING 46 Goals of partnering in b2b sales 46 Types of partners 47 Types of alliances 47 Types of channels 48 The key to partnering: clarity 49 Strategic business development 49 To learn more about partnering SPRING 2023 .45

BALDERTON The Founders Guide to B2B Sales - Page 45 BALDERTON The Founders Guide to B2B Sales Page 44 Page 46

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