25 GLOBALGIVING BRAND GUIDE Duke Lemur Center goto.gg/donate/16887 INABLE, CORP goto.gg/donate/6491 Community Health, Housing And Social Education (CHHASE) goto.gg/donate/1342 Michael Rothwell East Africa Field Traveler [email protected] [email protected] +1.202.232.5784 GlobalGiving.org Combining Our Elements (continued) BRAND ELEMENTS EXAMPLE 5 The examples on the right are from GlobalGiving’s standard stationery package. Our letterhead, business cards, and postcards feature dozens of full color project photos. We use these printed materials to show off the people behind our projects: their amazing work, their joy, their vast diversity. Like GlobalGiving’s brand, these examples include minimal design elements so the attention remains on the photos. Subtle color is used along with simple lines and iconography. Trace Foundation goto.gg/donate/13513 Maitri India goto.gg/donate/6002 The Coral Reef Alliance g o t o . g g / d o n a t e / 4 2 4 5