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14 © 2020 Peloton, Peloton Interactive, Inc. All rights reserved. Peloton, 125 W 25th St, 11th Fl, New York, NY 10001 LANDING PAGE CREATIVE This copy can be lifted directly to be used on web. • HL: Get Ready for Your Ride • SUB: We’re so excited for you to experience the Peloton Bike in our facility. To get started, visit the links below: - Sign in with y our existing Peloton account. - Sign in as a guest. • For additional information, see the links below: • How to adjust your Bike • Sign Up for a free profile • How to pair your headphones • Find your first class • Experience Peloton on the go Design and Photography direction is provided throughout this guide • You may use your own hotel website to create a landing page t o promote your new Peloton Bik e. We do not provide landing page design services. • All landing pages will look different depending on the style and platform you use. By following our imagery guidelines, messaging, and logo lockup, consistent brand presence is maintained. • Please aways remember to use: • Approved Peloton imagery • Copy provided in this guide Peloton reserves the right to request removal of Peloton assets such as our name, logo, imagery, and other marketing materials on landing pages or other assets. CREATIVE ASSETS LANDING PAGE EXAMPLE We’re so excited for you to experience the Peloton Bike in our facility. To get started, visit the links to below. PELOTON Get Ready for Your Ride HOW TO ADJUST THE BIKE FIND YOUR FIRST CLASS EXPERIENCE PELOTON ON THE GO

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