REDDIT LOGO The Snoo head logo is used on all above the line marketing materials and on our products. The logo is a stylized smiling alien head, a.k.a. Snoo, Reddit‘s mascot. Snoo represents Reddit’s friendly, conversational community aspect. The logo background is Orangered (FF4500, PMS 172 C), Reddit’s primary brand color, chosen for its vibrancy & distinctiveness. The Snoo head is always blank, like a canvas. Reddit logo Version 09-2020 03