Motorola toolkit Overview 3 Why bringing Motorola back Motorola has over 85-year history and is a much loved brand among consumers around the world. We believe this is something to embrace, not shy away from and are keen on building on this rich heritage as we continue to break the limitations of the smartphone industry. We pioneered the world’s first mobile cellphone, and then went on to dominate the cellphone world with the Razr. In an industry that was stagnant on incremental innovation for almost 10 years, with Moto Z and motomods we reimagined what a smartphone could do. Our reputation for game-changing innovations is not to be taken light of, and that’s why Motorola is the brand to look at once again. We have revitalized our iconic batwing and “hellomoto”, now it's time to live a new era for our Motorola brand. 02.06.2017