36 Business card front The information always follows a uniform layout. The order should be as follows: 1. Name 2. Title 3. American Alliance of Museums 4. Email 5. Phone/Fax 6. Address 7. Web address Ford W. Bell, DVM President American Alliance of Museums [email protected] T 555.555.5555 (direct) | F 555.555.5555 1575 Eye Street NW, Suite 400 Washington DC 20005 www.aam-us.org 0.3125“ 0.625“ 0.625“ All elements are centered vertically Realist Bold | 10pt | 12 pt Leading Realist Bold | 8pt | 9.6 pt Leading Realist Semi-Light | 8pt | 11 pt Leading Champion Museums. Nurture Excellence All elements are centered horizontally. 1.75" 0.5" 0.75" 0.175" Realist Semi-Light | 9pt | PMS Cool Gray 4 Business card back The back side of the business cards consists of the Alliance logo and the "Champion Museums. Nurture Excellence." tagline. Realist Bold | 8pt | 16 pt Leading Realist Bold | 8pt | 11 pt Leading