02 logo, symbol, wordmark & tagline 11 22 The Icon: Clyde We use Clyde as a standalone brand element, as well as part of the logo. By doing so, it creates a strong and distinctive brand symbol. Clyde should be used as the reduced form of our logo in tight spaces. Using it associated with blurple, our primary brand color, should always be the favourite option. For any other use cases, a monochrome version is allowed too. Usage hierarchyQ 0M White Clyde on a blurple background
 Preferred optionM 'M Blurple Clyde on a white background
 To be used when option one is not working outM 33 44 #M White Clyde on a black background
 Whenever incorporating blurple is not an option, our preferred option is a white version of Clyde on a black backgroundM "M Black Clyde on a white background
 Used when a white version of Clyde is not working. Download icon files d or Disc 16