Governance: General Mills marketing policies are reviewed and updated regularly by our company’s Responsible Marketing Council and reviewed with the company’s Chief Executive Officer and other senior leaders of our U.S. and international operating units. The Responsible Marketing Council is responsible for drafting and issuing marketing policies, ensuring full compliance with the policies through training and initiatives, and holding advisory reviews of all new product development and brand marketing plans for products that will be marketed to children. Global commitment: As charter members of IFBA, we joined other leading food and nonalcoholic beverage companies in a public letter to the Director General of the UN’s World Health Organization in September 2014 communicating a set of enhanced global commitments that included responsible marketing and advertising initiatives. The enhanced commitments included an expansion of IFBA’s global marketing policy to cover all forms of child-directed advertising, specifying that members would only advertise products that meet better-for-you criteria or refrain from all product marketing to children under 12 years old. In 2021, we joined with other IFBA members to announce further enhancements to the IFBA program, which will now address marketing to children under age 13 (instead of age 12) and require adherence to globally applicable nutrition criteria. These new IFBA criteria now serve as a global gap- filler, governing child marketing around the world by providing robust nutrition criteria even in markets where local or self-regulatory standards do not exist. At General Mills, we commit to adhere not only to the new IFBA criteria in these global markets, but we also renew our longstanding commitment to follow the U.S. Children’s Food and Beverage Advertising Initiative (CFBAI) criteria in these markets. In other words, we have long covered the whole world with our commitment, historically via CFBAI standards and now with both CFBAI and IFBA. We have also now expanded our commitment by announcing that we will adhere globally to the requirements of the International Chamber of Commerce Framework for Responsible Food and Beverage Marketing Communications. Aside from these global commitments, at local levels we fully comply with the applicable local programs, including the EU Pledge in Europe, CAI in Canada and CFBAI in the U.S.* Our compliance track record with these programs is extraordinarily strong. CFBAI, in particular, publishes a report annually that addresses the compliance of all of its participants. We are not aware of any instance of noncompliance by General Mills in the past several years, and CFBAI has confirmed this in its reports. In the unlikely event of any instance of noncompliance, a core function of our Responsible Marketing Council would be to address such issues and determine appropriate corrective action. Beyond our commitments under the programs noted above, we have made additional responsible marketing commitments that exceed industry norms. For example, we have adopted industry-leading standards regarding the responsible use of social media platforms. We do not, in the context of any child-directed communication, encourage children to visit any social media service for which they are too young (according to the terms of those services), nor do we use our own presence on these social media platforms to direct any communications to children. We have also long committed to refrain from marketing food to children in schools or at school events — and this commitment applies to all schools, even middle schools and high schools. This commitment covers all forms of marketing (beyond the identification of the brand and product on menus and packaging). For example, we do not depict or display food brands, products or logos on posters, signs, scoreboards or school equipment, nor do we market foods by distributing product samples or branded merchandise in schools. There are no exceptions to this commitment. In the U.S., we operate the Box Tops for Education™ school fundraising program which, through sales of our products and those of many other companies (primarily nonfood companies), has provided close to US$1 billion to schools since the program’s inception in 1996. Though schools are the beneficiaries of this program, we refrain from marketing the program to school children (whether inside or outside the school environment). *Other locally applicable programs include: Australia — Responsible Child Marketing Initiative of the Australian Food and Grocery Council ; Brazil — Enhanced Commitment to Responsible Advertising to Children pledge; Singapore — Singapore Food and Beverage Industry Responsible Advertising to Children Initiative . v General Mills joined other food and beverage companies in signing a letter to the UN Secretary General in September 2018 highlighting commitments and achievements to reduce the burden of noncommunicable diseases in support of UN Sustainable Development Goal 3.4. We collect and use consumer personal data for a variety of purposes, including to provide recipe-related publications to consumers who subscribe for these, to run sweepstakes and contests, to ensure that our advertising is directed to relevant audiences, and to otherwise improve our product and service offerings. We are sensitive to the privacy concerns of our consumers and are fully committed to complying with regulations, including the EU General Data Protection Regulation (GDPR) and the California Consumer Privacy Act. In addition to meeting changing legal requirements in this area, General Mills is committed to acting responsibly and transparently to continue to earn and maintain the trust of our consumers with respect to our collection, retention and use of personal data. We also maintain safeguards to control against the loss of personal data or the unauthorized access, use, disclosure, destruction or modification of personal data. Learn more in our data privacy policy .* Data privacy *Links to main U.S. policy as an example. General Mills has additional privacy policies specific to other parts of our business globally. GENERAL MILLS GLOBAL RESPONSIBILITY 17 Food Planet People Community